T3 Micro

Hair Dryer Innovation Powers a New Wave in Hair Care

In 2004, Kent Yu introduced a hair dryer called the Featherweight that could dry hair in half the time of traditional dryers, powered by the gemstone tourmaline. The Featherweight captured the attention of celebrity stylists, offering a luxurious alternative to the drug store dryer, and T3 Micro was born. Today, the company boasts 40 products, from dryers and curlers to flat irons and brushes.

“I really appreciate that NetSuite’s always changing. It’s a nimble and adaptable system, and they’re always making updates.” Amanda Afeiche, VP of Finance and Administration, T3 Micro